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Elephant Parade is a ‘parade’ of copyrighted, life-size model baby elephants which are being displayed in major cities around the world. Painted by local and international artists, each elephant is a unique piece of art. The campaign aims raise the of the Asian elephant, whose numbers have declined by around 90 percent in the past 100 years. It has been public also in the major media: BBC or CNN.
Mogdesign was partnering on this project with advertising agency NTCP8.com from Belgium, who was the main project leader. Our task was to make Drupal configuration, theming, multimedia implementation, SEO optimalization.